SEO

Improving search engine positioning across all major search engines.

Challenges

The site has no back links on Google, yahoo & Bing
Low content volume, hence need new optimized content
Less than average keyword density throughout the site

Strategy

The strategy would be to first target average competitive keywords. Once we’ve achieved required results, we will replicate the process for high competition keywords.

Solution

Detailed keyword research required to create a master keyword list
Changes in the code (source page) to make it more SEO friendly
Adding more keyword targeted content to the website
Building pre-determined number of backlinks every month to assure the site ranks higher on Google in the least amount of time

1. SEO Solution: Option 1:

Standard approach (10 Keywords)

First Month:
• Keyword research & analysis
• Competitors’ analysis
• On-page optimisation
• Content Suggestion
• Sitemap creation & submission
• Google Analytics set up
• Google Local listings

• Second Month (onwards & ongoing):
• Manual directory submissions – 300 per month
• Manual article submissions – 200 per month
• Social Book markings – 100 per month
• Article creation – 5 per month
• Forums Postings – 20 per month
• Blogging – 10 per month
• Themed reciprocal link building – 10 per month
• Monthly Ranking improvement reports
• Monthly submission reports
• Monthly Traffic reports

Option 2: Aggressive approach – (20 Keywords)

• First Month:
• Keyword research & analysis
• Competitors’ analysis
• On-page optimisation
• Content Suggestion
• Sitemap creation & submission
• Google Analytics set up
• Google Local listings
• Second Month (onwards & ongoing):
• Manual directory submissions – 500 per month
• Manual article submissions – 400 per month
• Social Book markings – 150 per month
• Article creation – 15 per month
• Forums postings – 30 per month
• Blogging – 15 per month
• Press Release Submissions – 25 per month
• Themed Reciprocal Link building – 25 per month
• Monthly Ranking improvement reports
• Monthly submission reports
• Monthly Traffic reports